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Are All Zone Diet Products Compliant To The Zone Diet? |
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The ZonePerfect Nutrition Company has continued to expand and is
expected to sell in excess of one hundred million dollars worth
of ZonePerfect foods this year. These include Zone diet bars,
Zone diet meals, protein shakes and powders, supplements and
fish oil capsules to be used as supplements. While these
products are labeled as Zone Diet products, Dr. Sears
does not agree that they are following the Zone Diet
principles, and he is not endorsing several of the products.
In fact, Dr. Barry Sears is endorsing a new product called Smart
Zone which is a meal supplement bar produced by Hersheys. There
have been several lawsuits regarding the use of the Dr. Sears
implied endorsement of ZonePerfect products. Dr. Sears is very
clear that he does not endorse these products despite the fact
that they use the ZonePerfect name.
What is the issue?
Dr. Barry Sears now operates a company called Zone Labs. They
have the only Zone Diet products that Dr. Sears endorses at this
time. The Hershey SmartZone bars will also carry Dr. Sears stamp
of approval as soon as they are marketed.
The concern with the non-endorsed products is that while they
appear to be the Zone products, they are not correctly
chemically balanced to control insulin. Since the whole
premise of the Zone Diet is to eat foods that will help your
body control the hormones that produce |
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and regular insulin it is
very important that the chemical composition of the food is
exactly correct.
Dr. Sears explains that a diet bar can be a prime example of how
things can appear to be Zone foods but are not chemically
balanced to work with the program. There are many nutrition bars
that are composed of a 40/30/30 balance of proteins,
carbohydrates and fat. The fat in Zone bars comes from a
patented fish oil product that actually helps the body
slow down the production of insulin and prevents hunger and
cravings. Other bars marketed as Zone products have the 40/30/30
ratio but they use flaxseed or soybean oils that don't have the
same chemical composition. This oil does nothing to help the
body with insulin control and will result in hunger and cravings.
What does Dr. Sears endorse?
Currently Dr. Sears endorses his own line of supplements that
include:
* OmegaRx® Fish Oil Concentrates that act to optimize heart,
brain and immune system functions as well as help with the
hormonal control of insulin production.
* Zone Bars and Shakes that are available for on-the-go meals
and snacks. These bars and shakes follow the 40/30/30 ratio and
have the added benefit of the omega fish oil for insulin control.
* Zone Ribose is another supplement that is used to increase
energy and decrease muscle stiffness and fatigue after |
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